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Multi-language listings

Show product and FAQ details in each shopper’s language for Shopify Markets stores.

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Example of how it can look in Google

ENFRDEESJA
Structured data matches shopper language
LanguageFrench (Canada)

Google can index the correct language version of your products and FAQs for each market.

If you sell in more than one language, Google should see French content for French shoppers and English for English shoppers — not one mixed listing. This keeps titles, descriptions, and FAQs matched to the language on the page.

Step 1 · Fields

What we send to Google

Follows the language Shopify already shows the shopper (Markets / locales). 17 fields in total.

Locale-aware output

Field In plain words
Reads active Shopify locale per visitor session Taken from your Shopify product or store settings.
Language code on all major structured data types Taken from your Shopify product or store settings.
Product name and description in shopper's language Taken from your Shopify product or store settings.
FAQ answers served from locale-specific content Taken from your Shopify product or store settings.

Supported features

Field In plain words
Product and product group pages Taken from your Shopify product or store settings.
FAQ rich results on targeted products and pages Taken from your Shopify product or store settings.
Blog articles on article pages Taken from your Shopify product or store settings.
Videos on pages with video markup Taken from your Shopify product or store settings.
Site search on homepage Taken from your Shopify product or store settings.

Content configuration

Field In plain words
Language tabs in FAQ and Video Settings Taken from your Shopify product or store settings.
Separate content per locale (en, fr, de, etc.) Taken from your Shopify product or store settings.
App does not auto-translate you provide each language
Falls back to English or default locale when missing Taken from your Shopify product or store settings.

Shopify Markets integration

Field In plain words
Works with Shopify Markets multi-currency stores Taken from your Shopify product or store settings.
Compatible with translation apps (Langify, Weglot, etc.) Taken from your Shopify product or store settings.
Breadcrumb home label localized per locale Taken from your Shopify product or store settings.
Google indexes each language version separately Taken from your Shopify product or store settings.
Step 2 · Hard settings explained

Offers & other choices, made simple

Some settings sound technical. Here’s what they mean for a normal Shopify store.

1 Language-matched listings

What it means: Shows French details to French shoppers and English to English shoppers.

Turn it on when

You sell in more than one language with Shopify Markets or translation apps.

You can skip it when

Single-language stores don’t need this.

2 Translated FAQs & products

What it means: Keeps questions and product text in the same language as the page.

Turn it on when

Your translations are already live on the storefront.

You can skip it when

Don’t turn this on until translations are ready.

Step 3 · Connections

Works alongside

Shopify Markets, Translate & Adapt, and common translation apps.

Compatible with

Works alongside these Shopify localization tools

Shopify Markets Shopify Translate & Adapt Langify Weglot Native Shopify locales

Localized features

All output in the active visitor locale

Product schema FAQ schema Blog articles Videos Website search Breadcrumbs
Quick tips

How to use this in the app

  • Matches schema language to the shopper’s locale
  • Supports translated products and FAQs
  • Built for Shopify Markets stores
  • Advanced plan feature

Ready to enable Multi-language listings?

Install the app, turn this on in the Dashboard, and check a product page in Google — no theme code needed.

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